Quo Vadis – A Post-Digital Compass

Quo Vadis emerges from a collective reflection on digital and post-digital culture and on how it is transforming the way we understand and inhabit the world. The project is structured around four key questions: reality, desire, power, and identity. Four axes that invite us to question what we believe, what we want, the systems that shape our decisions, and the ways in which we construct who we are.

Through a process of research and critical positioning, the students transform their findings into audiovisual works that bring these reflections into the physical space. In this collective project, the four faces of the cube provide four different points of view from which to observe a present increasingly shaped by systems, technologies, and media that influence our perception and experience of the world.

The installation brings together research, artistic practice, and critical thinking to raise questions about the opportunities, tensions, and ethical implications of contemporary culture. Rather than offering answers, it aims to create a space from which to question our certainties and ask ourselves where we are heading in a world undergoing transformation.

Building on these strategic pillars, Quo Vadis emerges as a project conceived and developed by students from the Master’s Degree in Design and Art Direction and the Master’s Degree in Creative Direction and Communication.